“It does not matter how slowly you go as long as you do not stop.” ―Confucius.
Guess what happened to me when I first started. I took up a 30-day challenge, which teaches me about content and marketing. I have been posting all my articles on Medium’s already existing website, and I was so motivated.
It is a great challenge, and it was comfortable initially, but as I got to day eight and nine, it has gotten harder to come up with content to write every day. Today I read a message on my FB group that the last articles I have written could be taken down from the website because I have used links to promote a company, which is not allowed on that website.
UFF….. Now my first thought was that I would take all links out of my article and keep going…. But guess what:
As it is getting harder to write every day, a thought came to mind: Why not just quit?
It is getting harder, and now there are problems, and why not just take the easy road and quit. Say: “I have tried but…. I cannot do it.”
No, this is not what I wanted to do. I have used this excuse too many times, and this time I do not let that defeat me.
I have to think about a way to overcome the problem.
But how can I do that?
Let me explain what I have learned on my journey of starting an online business after 50:
Many people make the #1 mistake because they send leads (reader in this case) directly to a sales page. Why is it a mistake: First of all, because YOU are not in the picture of this promotion, and secondly, it is against the rules of many platforms.
So what can you do instead?
You build an opt-in page, which lets the reader enter his email address and then send him to a bridge-page, which tells him a little bit about yourself and why he reached this page, and on this bridge page, you have a call to action button.
You show the treader what to do next to get the information he wanted.
Getting an email address is the most valuable thing for your online business, and by implementing these steps into all your links, you are on the right way to success.
Building an online business comes with many challenges, but that is what makes us strong, and only the strong survive.
Coming back to the beginning of this article, I didn’t give up the dream of building my online business, and I hope that you, too, take every day and keep moving towards your goal, vision, and reason you want to start an online business.
Thank you for reading. I appreciate it.